Long considered a blogging platform, WordPress has - since its launch in 2003 - evolved a lot. Adding features, performance boosts, bug fixes… all of this has allowed WordPress to become the most famous and widely used open-source CMS in the world. Are you planning to create a website on WordPress? Find out why thousands of developers choose to use this software to build their sites.
What is the WordPress CMS?
WordPress is a CMS or Content Management System. It is open-source software, meaning that anyone can download it for free from the internet. Its main goal is to allow you to create and update a website quickly and easily, without touching a line of code. In other words, WordPress is like a simplified interface that is dedicated specifically to building and managing websites.
The main competitors of WordPress are Joomla, Magento, Prestashop, Drupal, and Shopify. These all allow you to create a showcase site or blog, but what sets WordPress apart is that it has a very active community. Plus, it's easier to find plugins to transform your site. Indeed, you can customize its appearance according to your type of business and it even allows you to create an e-commerce site.
What are the strengths of WordPress?
Wordpress’s greatest asset is its popularity. More than 38.8% of sites on the Internet currently use this platform.
In addition to this:
- WordPress has more than half of the CMS market share;
- This platform propels the best sites of the world sites;
- Every day, at least 500 sites are created with WordPress;
- WordPress uses over 55,000 plugins;
- WooCommerce (a WordPress plug-in) powers 22% of e-commerce sites in the world.
Good reasons to choose WordPress
The cost :
If you call on a web specialist, the development of your site will cost you approximately between 2,000 and 25,000 €. However, with WordPress, you can create it for free and, whether it is an e-commerce site or a corporate site. In addition to being free, this software is open source. This gives you access to the source code if you need to change the look of your site. Also, you have plenty of choices to customize your site with 55,000 WordPress plugins and 7,500 themes.
Thanks to its various features and ease of use, WordPress has seen its notoriety skyrocket. Indeed, 37.5% of websites around the world currently use this platform, compared to 2% for Joomla, Wix, Drupal, and Shopify. However, popularity is very important in digital marketing. For example, if you have problems or a question about the management of your site, you will have access to French and international forums to find a solution quickly. Also, WordPress offers constant updates and is constantly developing new plugins.
Utilization facility :
With WordPress, you won't have to learn coding or HTML. Indeed, everything has been simplified to allow you to create your site yourself. Besides, you should still pay attention to maintenance, management of plug-ins, and updating, as these require special knowledge. It is a good idea to hire a web professional for these tasks for the proper functioning of your site. You can also ask the latter for advice on ergonomics, to create a personalized design, or to perform an optimized natural referencing.