12 Do's And Don'ts For A Successful Shopify Website

by Marketing Team

ecommerce website , website development

12 Do's And Don'ts For A Successful Shopify Website

by Marketing Team

Do you keep wondering how the Shopify websites come up with excellent products every other day? Well, the answer is consistency. They maintain a systematic approach in running their business and believe in delegating the process.

There are lots of do's and don'ts that the Shopify sellers follow consistently. Let's have a look at some of the tips that they follow for success.


Successful Shopify Website

Customer is the king

If you want to make your Shopify website a successful one, keep the needs and requirements of your customers before your own. Build relationships with your customers and maintain them.

Have a customer service section with real people

Instead of a robot answering the queries of the customers, make the interactions between the real humans. Hire customer service representatives for your business who can help your customers with their questions. 

Offer a tremendous fuss-free refund policy

Are you aware that when you have a great refund policy, it can increase your conversion rate to a significant extent? Get a clear and precise refund policy for your website to help the customers at ease while purchasing.

Have a FAQs section

More often than not, people will keep asking you about returns and shipping details. So why don't you ease out your trouble by posting a FAQs section on your website?

Take care of the product quality

Never compromise on the quality of the products you sell. Your business's brand loyalty and fame will depend on the quality of the products that your customers get on ordering from you.

Ask for photo reviews of the product from the buyers

It is a good idea to ask for photo reviews from your customers once they purchase the products. It makes the transaction confirmed, and the customers would be happy to share their feedback about your products and services.

Take care of the website loading speed

If the website takes forever to load, you can expect to lose a customer. But, on the other hand, no one wants to wait for a long time for the website to load. So, while designing a product website, ensure that the website loading speed is high.

Have an email subscription offer ready for your customers

Email marketing is one of the smartest marketing strategies to grow your business in leaps and bounds. Create and maintain a list of your customers and send them regular updates about the new product launches and attractive offers. They will keep coming back to your website for more and help you grow your business.

Work on the feedback received from the customer

If you receive any constructive feedback from your customers, make sure to work on them. It is how you will improve your service and also build reliability in your customers' minds.


Don't compromise on the quality of the products offered

The quality of the products is of utmost importance. No amount of free shipping or the discounted price can help if the quality of the product offered by your website falters. When a customer is buying something, the first thing he looks for is his value for money. Don't compromise on product quality ever.

Don't keep any hidden charges

It is essential to be transparent with your customers. Therefore, do not keep any hidden charges on your website. For example, if you want to offer product delivery at a nominal shipping charge, mention that next to the product.

Don't forget to optimize the SEO of your website

SEO is important for maintaining the visibility of your website on search engine pages. If you do not invest your time and effort in SEO, even if you have a website, customers might never find you online.


We develop Shopify-hosted eCommerce websites and online stores for all kinds of businesses. Shopify is an eCommerce platform that helps you customize your online store, sales channel, manage unlimited products, track sales and growth.


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Tags: ecommerce website website development Shopify Website eCommerce Success Shopify website development